Synoptica’s Data Scientist wins CogX award
Dr Santosh Tirunagari has won the CogX award for ‘Outstanding Contribution in AI – Post-Doc Research’ for his research and development of AI algorithms and software. The CogX festival had attendees over 7500 and 300+ speakers in London, UK, making it one of the biggest AI events in the world. This annual AI congress recognised … Read Full Article →
Synoptica Goes Up to 6th in the IP100 Ranking Table
Synoptica is pleased to announce that we have moved up the IP100 list to number 6 on the overall rankings for intellectual property as ranked by Metis Partners an intellectual property (“IP”) valuation firm with a proven track record in the assessment, exploitation, monetisation, valuation and sale of IP assets. Having provided independent valuation advice on over 500 IP transactions. This … Read Full Article →
How to classify B2B leads in the 21st century
Our Semantic Industry Classifier (SIC) tool is doing away with manual market segmentation B2B marketers and sales teams are under increasing pressure to accurately identify and target companies as competition heats up in the digital marketspace. Before the days of the internet, SIC codes were the de facto method for helping B2B companies classify prospects … Read Full Article →
The CRM is dead
The CRM as we know it has become a commodity. Adoption of business software tools and enhancements to software as a service means powerful software is no longer reserved to large multinationals with the budgets and a level of sophistication that were once a pre-requisite for such purchases. By browsing through pricing pages of top … Read Full Article →
AI will never close a deal – but it will give you 3 more days per week to try
Alex and Steve are both Sales Managers at tech companies who happen to be right across the road from one another. One is a SaaS startup selling financial software to SMEs and the other a fast growing Cloud Hosting Provider servicing the same market. Steve, the Sales Manager for SaaSCo, is happy to have his … Read Full Article →
Synoptica becomes part of the IP100 League Table
Team Synoptica is very pleased to announce inclusion in the 2017 IP100 League, in recognition of its innovation and pioneering work in the field of artificial intelligence and advanced analytics. Its ability to use data-driven insights to reduce barriers to market entry and help companies uncover new business opportunities from information assets and the web … Read Full Article →
Synoptica to hire Simon Goon as COO
Simon Goon has announced his departure as MD of Business Durham to join Synoptica as COO; a move that further bolsters the company’s standing as a leader in the field of analytics and AI. Synoptica CEO, Stephen Mooney, expressed his excitement over Goon’s addition to the team, “Simon Goon joins us with a well deserved … Read Full Article →
